A UK-based travel tech company is seeking to expand into Australia with the appointment of an APAC business development manager (BDM).
Vibe, which specialises in booking tech, has hired Graham Whyte as a BDM to lead its expansion in Australia, New Zealand and the whole of Asia Pacific from his base in the Gold Coast.
Previously working as the regional commercial manager at Sabre, Whyte has over 30 years of senior travel industry experience, including at Travelport and Virtuoso in Australia, New Zealand and the United States.
For the past 15 years, Vibe has been growing its footprint by powering travel agencies (both OTAs and TMCs) around the world including Qatar Airways Holidays, Agiito (one of the UK’s largest TMCs) and Ireland’s leading agency Cassidy Travel – and in 2019, it helped clients to cross-sell, up-sell, and increase margins on over 2 million bookings.
Commenting on his recent appointment, Whyte said he had admired Vibe’s innovation and commitment to clients for many years.
“Vibe’s products are Australia and New Zealand ready with one-way faring, Tasman fares, NDC connectivity, access to low-cost carriers and much more,” he said.
“Already since I joined the reaction from the local market has been very positive once businesses learn about the wider Vibe tech offering.”
The news follows the appointment of interim CEO Steve Barrass, who has over 30 years of senior travel industry leadership experience, most recently as the CEO of The Appointment Group (TAG).
Vibe also announced earlier this year it will power the technology behind the newly launched travel agency website of The Royal Automobile Association (RAA), which provides a range of motor, home, and travel products and services to more than 780,000 members based in South Australia.
Martin Eade, co-founder and e-commerce director of Vibe, said it seemed “only natural” to have someone on the ground locally as the company expands in Australia.
“Graham’s vast array of experience in some of travel’s leading companies over the last 30 years, along with his strong network in the region, makes him uniquely qualified to lead our expansion in Australia, New Zealand and the wider APAC region,” he said.
“Watch this space for further news soon as we grow the team and our client base there.”
Aurora founder Greg Mortimer to lead special expedition
Qatar Airways mark 20 days to go for FIFA World Cup
You must be logged in to post a comment.
by Sumesh Patel, regional president of SITA
Knowing very little about the topic beyond airport bar menus, we had SITA president Sumesh Patel pen this piece on how airports can help travel rebuild.
The hotel market appears to be bouncing back so strongly it’s practically ricocheting off the walls, if this data is anything to go by.
Mabry will take the reigns as the airline’s new APAC boss following over 25 years in commercial, marketing and business strategy roles.
The travel industry is returning to its heyday! We’re not precisely sure when that was, but we hope it inspires the return of bell bottom trousers.
Soon-to-be new kid on the block Ambassador Cruise Line has reportedly been practicing drinking VB out of a shoe in preparation for its Down Under debut.
With all these mergers and acquisitions, we’ll be left with about three companies at this rate.
Looks like the Black Friday sales have prompted extra spending across the industry because its acquisitions galore today.
We had a blast interviewing La Vie Hotels & Resorts’ group director of sales and distributions, and we’re not just saying that to try to blag a hotel stay.
Rumour has it these two iconic Whitsunday businesses were blasting the Spice Girls’ When 2 become 1 after signing this deal.
Hawaii doesn’t stop for anything, not even the world’s largest volcano erupting, it seems.
Does this Aussie polly’s appointment have anything to do with Helloworld’s uptick in revenue? Probably not, but that won’t stop us from wildly speculating.
Start practising your shakas, cause the flying kangaroo just whacked thousands of points planes across 21 coastal routes! Cowabunga!
NCL is keeping busy until its all-new ship hits Sydney, launching some incredible deals and a spate of new South Pacific itineraries.
To celebrate Japan’s borders reopening in October, JNTO has whisked agents away on a whirlwind journey to the Land of the Rising Sun.
Turns out the rideshare app isn’t just good for getting you home after a big night if this news is anything to go by.
© 2022 The Misfits Media Company Pty Ltd. All Rights Reserved
Register or sign in to create events, jobs and access premium features.